About us

Ethos
With a sense of adventure and a genuine love for all things that bring joy and fulfillment in life, you have Evlear. A passionately written collection of articles spread over topics like Music, Cars, Adventure, Lifestyle, and Festivals.

Shooting for the stars, but not aiming for the moon, has kept us alive since June 2002. We are still here and doing our thing due to a passion for creating, sharing, and delivering an easy and direct experience. If you want to help us be better and let us celebrate another 20 years down the road, you can do so by sharing an article on social media. Our goal has always been to give our visitors a solid platform on which to discover, share, and connect.

Our aim
The overall aim is to bring quality articles, interviews, and reviews on Music, Cars, Adventure, Lifestyle, and Festivals. The Cars, Adventure, and Lifestyle sections focus on high-end consumer goods and events that incorporate music, cars, and fashion, like Gumball 3000, ModBall, Cash & Rocket, and others. The Music section is a passion that will never fade, and it is also the majority of the content, while the Festivals section is a curated guide to festivals that we encourage a visit. EVL Magazine is made possible with a great sense of humor and just a bit of professionalism. E is for Emotion. E is for Evolution. E is for Expression. E is for Everyone. E is for Evlear.

Today
EVL Magazine focuses on Music, Cars, Adventure, Lifestyle, and Festivals. We have our own apparel brand, which can be found at Zazzle and Spreadshirt. Founded in June 2002 as Megamind Magazine. Became Evlear in March 2013. The website loads faster than all industry-related websites, which is an achievement in itself. It's all about passion for Music, Cars, Adventure, Lifestyle, and Festivals, all with a unique twist to EVL Magazine. Most people are unaware that Evlear is an anagram for Reveal.

History
The website was started on the 31st of July 2002 by Mathias Haegglund as a spin-off from Lushbeats Magazine, which was the proving ground for a new project called Megamind. After leaving Lushbeats Magazine to focus solely on Megamind, it quickly grew and attracted attention for being the first website focusing on the clubbing and DJ culture in Sweden, Norway, Denmark, and Finland.

The website started out as Megamind.dk. After a year, it changed its name to Megamind.se. Seven years later, it moved to its last home at MegamindMagazine.com to become a more international site solely focusing on DJ culture and music, especially Electronic Dance Music (EDM).

Several years later, having outlived all other websites started around the same time, Megamind was considered stable and well-maintained, the cornerstone of the industry. As always, and as it's written, "Megamind is always new, always informative, always insightful, always fun, and always for you, the clubbers."

Megamind Magazine was a free online magazine dedicated to bringing music and industry-related news to the public. The magazine was also operated as a non-profit organization, where all proceeds were put into developing and maintaining the website.

In 2015, we donated the old domain Megamind.se to the Tekniska Museet, also known as the Swedish National Museum of Science and Technology, so it could be used in an upcoming exhibition about visions of the next generation's science centers. We like seeing the old domain reused so that today's young people can benefit from it.

Awards/Nominations (Megamind/Evlear)
- Nominated for Best Blog 2009 by Swedish Podradio Awards
- Nominated for Best Blog 2010 by Swedish Podradio Awards
- Nominated for Best Blog in the Peoples Choice Awards at the BT Digital Music Awards 2006
- Nominated for Best Blog in the Peoples Choice Awards at the BT Digital Music Awards 2007
- Nominated for Best Blog in the Peoples Choice Awards at the BT Digital Music Awards 2008
- Nominated for Best Blog in the Peoples Choice Awards at the BT Digital Music Awards 2009
- Nominated for Best Blog in the Peoples Choice Awards at the BT Digital Music Awards 2010
- Nominated for Best Swedish Web Project of the Year in the Swedish Webbkomet Award 2013